The Carrot and the Stick

The Stick:

At the height of the media ownership review:

Chris Schacht, ALP opposition Communications spokesman on changes to media ownership laws, 21st August 1997, "for their own political health they've (the Coalition) got to get (media) proprietors on side".

Margo Kingston, journalist Sydney Morning Herald (1997):

"Now when you have a man so powerful that he can buy Graeme Richardson to talk the Labor party around and Michael Kroger to talk the Liberal party around, and Howard and Costello and Alston jump to his every need no matter how irrational, no matter how transparently incoherent their arguments, we have a huge problem. And yes, personally I am very scared, personally, of Mr Packer taking over Fairfax."

How ethical are the journalists allowed to be?